What I Learned – and What I Regret – About Launching My First Book on Kickstarter

Earlier this year, Brandon Sanderson ran a Kickstarter to publish four novels he wrote during the pandemic and earned a whopping $41.7 million. This wasn’t the first Kickstarter run by an author or even by Sanderson himself, but the size of this campaign brought it into the public eye and got everyone talking about the […]

Continue reading


How to Land Panelist Spots at Writing Events + Call for Panelists!

We’ve spent a lot of time talking about author interviews over the past couple of months. Today, I want to talk about another powerful opportunity for connecting with both industry professionals and readers: being a panelist at conferences and conventions. In this article, I’ll explore: The difference between conventions and conferences What to expect from […]

Continue reading


How to Create an Email Marketing Plan as a Fiction Author

How to create an email marketing plan for fiction authors

Email marketing is one of the most powerful forms of marketing available, yet many fiction authors either underutilize it or overlook it completely. This tends to happen because authors don’t know what they’re supposed to do with an email list. Most resources suggest monthly newsletters, but there’s often a year or more between our books, […]

Continue reading